Many were surprised when PlayStation 4 was revealed with no word on its Japanese release. After all, Sony is a Japanese company, and every PlayStation device in the past – from PSone and PS2 to PS3, PSP, and Vita – came out first in Japan.
But the gaming landscape has changed, and Sony decided to use its limited supply of PlayStation 4s to wage war in the west, where a majority of its sales are made. Sony may take for granted that it will win the war in Japan by default, but either way, it was wise to take the PS4 units that may have been allocated for Japan and instead bring them west. After all, PlayStation 4 sold 2.1 million copies in only two weeks, and is officially the fastest-selling console of all-time.
http://feeds.ign.com/~r/ign/all/~3/6CmseN2mql0/japans-first-playstation-4-commercial-arrives
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