Sony Corp plans to streamline its television and smartphone products in an effort to cut costs, and will now rely on its better performing PlayStation 4 and image sensor segments over the next three years.
According to its new three-year electronics business plan released on Tuesday, Sony expects the division’s sales to hit between ¥1.4 and ¥1.6 trillion yen ( $11.8 and $13.6 billion), with an operating income margin between 5 and 6 percent for the fiscal year ending March 31, 2018.
Strategies to increase profit are to retain and expand engaged PlayStation users with network services like cloud TV and streaming games. It also aims to increase Average Revenue Per Paying Users and improve the retention rate of PS Plus by enhancing its value.
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